People say that social media is the key to the future. I agree that social media is good and it should be used to market your business. But social media shouldn’t be prioritized as compared to email marketing.  If you disagree with me I’ll tell you five reasons why email marketing is STILL better than social media.

1. NUMBER OF USERS

Back before social media platforms, we already have email accounts. Platforms like Facebook even ask your email to verify the user. This being said email subscribers have 400% more user accounts than any social media platform Facebook, Squidoo, Twitter, etc. That’s a whopping 3.8 billion.

If you can imagine a sack of grain (100 cups of rice) is the totality of emails sent daily. Facebook shout outs, Twitter tweets and other social media platform posts would amount to a half cup of rice in total.

Social Media collective posts totals to just 0.4% of emails that are sent away daily and that doesn’t even include spam. Every web search made on every search engine every day equals 1% of email traffic each day. Many marketers are so busy chasing the latest fads that they don’t even have any clues how to capitalize on it.

Most People say what’s ancient is obsolete — since email, being ancient and “useless”, must be superseded by newer gimmicks like social media. Ordinary People say “No one uses Email Marketing nowadays” or “I tried Email Marketing but it didn’t work.”

In reality, Keen marketers find Email Marketing vital not only to the company’s business efforts but also to effective marketing and sales structures due to the volume of subscribers email can reach.


2. BEST PERSONAL CHANNEL FOR B2B

Now people might be thinking, Ok so email users have 400% more users than social media platforms combined. What now? I’d rather shoot with a magnum pistol which fires at small amount of targeted market or specific people than to fire a machine gun that blasts away countless bullets not hitting anything.

There is a truth to that. But I’ll share you the good part, Email Marketing isn’t a gun that randomly spreads its ammunitions, it has BOTH features of firing precisely and fires at a lot of targets. In short, it’s both quantity and quality.

“NO WAY FACEBOOK IS THE BEST WITH FOCUSED MARKET!”

Umm... No it isn’t. First of all, go back to my number 1 reason which is Number of Users. A lot of people don’t use Facebook. If you are looking for older targets you’ll be having a hard time optimizing it because most of these old audiences prefer good old fashion letter writing which means the “ancient” email system.

Another thing is that in the vast majority of situations, business entrepreneurs do not go to Facebook for a one on one personal messaging conversation. Possibly for startup businesses targeting B2C (Business to Consumer), these people spam and use Social Media Platforms to feature their products. Not only will consumers blacklist you they will be irritated for shoving your products in their faces and wasting their time. Which most business professional don’t do. Serious business people open Gmail or Outlook or whatever, and bang out an email.

What’s funny is that if you have tried doing this to random consumers and they have agreed to let you talk about your product more then you must have said “Please email me at imgood@hypocrasy.com.”

Email is always the best b2b media channel. Take note of that.


3. BEST BUSINESS MEDIUM

A lot of businesses use social media platform for reaching out to people. But when it comes to creating or strengthening relationships, the most mature or professional way is through Email Marketing.

Would you rather use a single platform to talk to your customers or would you like to use your resources on various channels that don’t even have a hint of professionalism? I am not discouraging you to not use other channels like social media marketing but you shouldn’t make them a priority than using Email Marketing.


4. BEST ATTENTION GRABBER

Social media like Twitter posts something on the news feed for a promotion a consumer has been waiting for is easily missed due to series of posts or tweets from hundreds of people consisting your family, friends and subscribed users. On the other hand, Email messages are in every email user’s mailbox. It is always there and it grabs the attention of the user which they may or may not like it. Either way it’s seen by the user and it doesn’t just leave your inbox.

Assuming your offer is eye catching, people would want to read your email. If not it will be thrown to the trash or spam. Either way you had caught their interest.

Research shows that people who find eye-catching articles or propositions tend to stick the company or the sender’s name and will look forward to open their other email messages more every time they visit their mailbox. If you can get into that area then you as an Email Marketer will have the user’s attention.


5. BEST MEDIUM FOR TRANSACTIONS

Customers will be in a buying mood when they are buying things through email. If you look at Facebook, advertised products are there and a user might hit the “like” or “follow” button but it doesn’t shift them into the paradigm of buying.

With Email Marketing, you can program consumers to expect promotions while concurrently letting them learn about your product’s value for a cycle of time. Consumers will not only anticipate offers, they will possibly want the products (as a result of the “programming”). Email Marketing also has the capability to make efficiently endless contacts and is more likely to grasp these potential buyers at time when they’re ready to buy.


With that being said, Email Marketing STILL beats Social Media Marketing. To get targeted Email Marketing Leads, please visit www.businesslistdatabase.com for samples or inquiries.

In todays present world where businesses and companies have almost instant ways in communicating and connecting with potential client’s, is having an email list still relevant and effective? You may be wondering and surprised to know this but having these email leads can be worked in a way to achieve maximum effect.

Start by having a high quality Email Database

Before running an email marketing campaign, it’s pretty clear that you can’t start any type of marketing unless you already have a solid email lists to start off your marketing. It is very important to know that business email list is the starting point for not just your campaign but also your communication with these potential clients. Your email database needs to be up to date, cleaned and also contains important information such as email list, phone, address etc. It is very vital to have verified emails before starting your email marketing campaign to ensure the deliverability and avoid bounce backs.

Connect with your Business Email List in a new way

When it comes to connecting with clients on your business email list, you would want your communication to stand out so that your company or business stands out amidst the variety of corporate emails they receive daily. Although this is not the type of method you would ordinarily work on your email database, but sending new and fresh content to your subscribers will definitely open a new dialogue with them about areas in your business they haven’t known yet. Make sure by doing this, you have to ensure that when contacting your business email list that your communication stays within the point which is the service or product you are promoting, you still have a lot of freedom to try unique ways and hopefully get their attention for them to start communicating with you.

Keep it real and Simple

Even though you want your marketing campaigns to be attractive and stand out to get attention, but when it comes down to actually communicating with your clients, your message needs to be straight forward and simple as possible. You would not want to have really long and boring content. No one would want that right? Make sure you engage your readers by just having a content that is valuable and informative, but when it comes down to talking about your service or product to the recipients in your email database, you need to avoid all those exaggerated talks. Keep it real and simple that is the key if you want your email database subscribers to contact you. You will be surprised at the number of responses you will be getting once you have the email lists and the right content.

If you are an upcoming player in US market for any kind of industry, feel free to try out our high quality Email Listing http://www.businesslistdatabase.com/us-email-database.html. We have a massive supply of emails in your Email Database. Other data information for US Company List on SME companies, large multinational or international companies are also offered. Please request for samples to witness firsthand the quality of our data

Making a business of your own and sustaining it will need dedication and hard work. On our current market, there is a lot of competition and it is very hard to come up with innovative products or services that will stand out amongst the others.

To reach out potential clients, there are some effective ways to assist you in wrapping up your end game goal which is to have happy clients. Happy clients will translate to a profit and will make your company happy as well. Having satisfied clients will also possibly get you more traffic because of word of mouth. If you accomplished in doing a good job with the service you offered, you will have a good feedback along with your returning customer. This also applies if your company had performed badly for a client; your reputation will be scarred and might lose potential customers in the future.

But we are only humans and therefore have constraints whether it be time or financially. So how would we be able to achieve much in such a short period of time? How would your company be able to reach out to people who could be possibly being one of your satisfied clients? The answer is Email Marketing.

By using the Email Marketing strategy, you will be able to generate your own campaign of a series of promotions and offers to consumers in your Email Listing. This kind of strategy will let your customers know that you exist and that you are offering this kind of product or services at a discount or any kind of gimmick you would be having. Of course you wouldn’t be able to avoid some people ignoring your mail but if what you are offering is catching their attention, you will possibly get a click from the email and a potential purchase from this consumer. It will help you increase your profit at a very cost efficient way and you wouldn’t even sweat for it and would be able to do something else while your computer is doing all the emailing for you.

Another great thing when it comes to Email Marketing is that you can keep a track of the emails that have been sent. It will be stored in your email address and you can see how much emails were opened and how much is still unread. You can study the kind of consumers that opened your promotions and can learn from them on what particularly interests them with your mail. In that method, you will be able to tell what your patrons prefer to look at and to purchase.  

Making newsletters and promotional mail can be done without complications y as you do not have to possess any special knowledge to be able to do that. There are softwares that can assist you through the process of Email Marketing that is appropriate to be sent out to your customers. The option of choosing templates on design softwares also hastens up the process of creating the promotional mail. Your busy schedule would not be affected since you do not need to spend time by sending regular letters that will exhaust more time and money. You can create the email you want to send in very short period of time and you can always make the changes to it if you see that some parts are not suitable for that newsletter and send them through the mass mailing or bulk mailing process.  

Doing Email Marketing will be also in a spot to track how many subscribers you have currently, how many individuals subscribed to your newsletter and how many persons clicked unsubscribe. This will also give you valuable information of the effectiveness of the marketing tools you are using. You can use this figures to continue with the strategy you are using or to make quick changes to your strategy in order to succeed in your business. 

Start walking the path of successful businessmen by selecting the proper applications that will step up your business and that will allow you to spread all over the world. By choosing mass mailing or bulk mailing, you will be saving your time and resources. As the old proverbs had said time is gold so start making your business now by integrating this option and be prepared to reap your rewards in the near future for doing Email Marketing. Give yourself a chance to flourish by enlightening your probable customers that you are existing on the market and how good your products are.

If you are an upcoming player in US market for any kind of industry, feel free to try out our high quality Email Listing http://www.businesslistdatabase.com/us-email-database.html. We have a massive supply of emails in your Email Database. Other data information for US Company List on SME companies, large multinational or international companies are also offered. Please request for samples to witness firsthand the quality of our data.